One of Spain’s leading insurance companies, with 88 years of experience in the sector. Europe’s most solvent insurance company.
We designed the Mutua Madrileña brand and developed it as a corporate image.
We created the brand design and construction, and adapted it for the different group companies, maintaining a consistent, standardised image.
We worked on the identity handbooks, from the core brand handbook to printed matter, the fleet of vehicles, and signage. Our work with Mutua Madrileña is ongoing as we create the visual identity of its spaces, offices and branches.
In terms of spaces, we are designing its branches and driving schools with dynamic, modern visual identities, while still reflecting the spirit of the Mutua Madrileña brand.